•Business Plan
–A document that sets out the basic idea underlying a business and related startup considerations
ØIdentifies the nature and context of the business opportunity
ØPresents the entrepreneur’s approach to exploiting the opportunity
ØIdentifies factors affecting the venture’s success
ØServes as the entrepreneur’s tool for raising capital
–A document that sets out the basic idea underlying a business and related startup considerations
ØIdentifies the nature and context of the business opportunity
ØPresents the entrepreneur’s approach to exploiting the opportunity
ØIdentifies factors affecting the venture’s success
ØServes as the entrepreneur’s tool for raising capital